Webmasters Corner
-
Today marks the fifth birthday of Microsoft's Search Engine, Bing. Here's a brief look back Bing, from its launch in 2009, how it has grown to adapt to mobile and social media, and how the search engine sees itself evolving in the near future. Source: Search Engine Watch
-
- 0 replies
- 57 views
-
-
Privacy-focused DuckDuckGo received a huge boost yesterday from Apple when it was announced at the Worldwide Developers Conference (WWDC) that the startup search engine will be included in Safari in the new OS X Yosemite, coming this fall. Source: Search Engine Watch
-
- 0 replies
- 58 views
-
-
Stop trying to salt your content and meta data with keywords, thinking that's all you need to get to the top of search engines. And that doesn't mean just concentrating on synonyms, either. Instead, focus on conveying the concept of your pages. Source: Search Engine Watch
-
- 0 replies
- 55 views
-
-
There's much to like about Twitter ads â good targeting, message amplification, innovations, and campaign control. However, we also have to deal with the bad â date ranges, display of active promoted tweets, campaign editing, and navigation. Source: Search Engine Watch
-
- 0 replies
- 59 views
-
-
An effective community manager will engage your followers/customers, amplify the visibility of your content, drive more traffic to that content, and send the right social signals to search engines. Here are the key elements of community management. Source: Search Engine Watch
-
- 0 replies
- 64 views
-
-
If you use the popular "All in One SEO Pack" WordPress plugin, you should update immediately. Vulnerabilities have been discovered that could get you kicked out of Google's search results, or leave you open to JavaScript injection attacks. Source: Search Engine Watch
-
- 0 replies
- 59 views
-
-
As early as last Friday, Google reported slower levels of activity from China. It is speculated that the disruption is due to the 25th anniversary of the crackdown on pro-democracy demonstrations around Tiananmen Square in Beijing. Source: Search Engine Watch
-
- 0 replies
- 63 views
-
-
The form launched Friday and reportedly spurred 12,000 search removal requests. It allows users in all 28 European Union countries, as well as four additional non-EU countries, to request removals, following the "right to be forgotten" ruling. Source: Search Engine Watch
-
- 0 replies
- 59 views
-
-
Cheap, easy, automated link spamming is no longer an option for those in it for the long haul. Editorial link building is alive and well and more powerful than ever before. Links still matter a lot and they will continue to matter for many years. Source: Search Engine Watch
-
- 0 replies
- 50 views
-
-
Not understanding the client's business or economics, not doing enough keyword and competitive analysis, using a generic proposal template, and lack of communication and reporting the wrong metrics will cost you future business and current clients. Source: Search Engine Watch
-
- 0 replies
- 257 views
-
-
It's all about the client. Whether you've just landed a new client or you've recently started working for a new company or agency, here are seven ways to ensure your client's accounts are optimized and performing at their highest level. Source: Search Engine Watch
-
- 0 replies
- 55 views
-
-
Search market share data from comScore's isn't invalid or incorrect. But new research from Conductor is also pretty consistent with what many webmasters find when it comes to actual click-throughs to a site from Google search results. Source: Search Engine Watch
-
- 0 replies
- 60 views
-
-
Google has added to the Fetch as Google tool in Webmaster Tools, allowing webmasters to render their webpage as Googlebot sees it and address any issues. You can Fetch and Render for Desktop, Mobile: Smartphone, Mobile: XHTML/WML or Mobile: cHTML. Source: Search Engine Watch
-
- 0 replies
- 61 views
-
-
In his latest Webmaster Help video, Google's Distinguished Engineer Matt Cutts discusses what happens to the flow of PageRank when Google crawls a page and finds two links on a page pointing to the same target, but each uses unique anchor text. Source: Search Engine Watch
-
- 0 replies
- 61 views
-
-
It's far more common for searchers to enter multiple phrases in rapid succession, building on each preceding one, until they find what they seek. Users are indeed more likely to click on advertisers who appear more often in the same session. Source: Search Engine Watch
-
- 0 replies
- 56 views
-
-
They said that content was king and that editorial calendars would be our pathway to the kingdom. Maybe all of that is true. But if your editorial calendar isn't producing the results you had hoped for, here's why and what you can do about it. Source: Search Engine Watch
-
- 0 replies
- 58 views
-
-
The authors of the Innovation Report were ruthlessly introspective about their search visibility, ranking, and optimization. Here are some highlights, including a number of obstacles the team has faced in terms of search marketing over the years. Source: Search Engine Watch
-
- 0 replies
- 61 views
-
-
About 12,700 advertisers spent more than $750 million on more than 50,000 travel-related keywords in Google AdWords. Those keywords averaged a 4.18 percent click-through rate at an average cost per click of $0.86, according to AdGooroo's report. Source: Search Engine Watch
-
- 0 replies
- 57 views
-
-
Extending a local experience throughout the entire process should be the goal of all local marketing campaigns. Relevant search ads, localized landing pages, owned and earned media, and a blended cost analysis all provide a recipe for success. Source: Search Engine Watch
-
- 0 replies
- 65 views
-
-
A lawsuit by Argentinian model Maria Belen Rodriguez alleges that the search results have ruined her life and damaged her reputation. Google counters that "search engines are neutral platforms that do not create nor control content on the web.â Source: Search Engine Watch
-
- 0 replies
- 82 views
-